Deliveries in Finland, spring 2025 🇫🇮
Finnish consumers value flexible and efficient deliveries when shopping online. Finland has embraced self-service pickup points and use parcel lockers to a higher extent than any other Nordic country.
In Finland, parcel locker delivery is both the most used and the preferred delivery method. In many ways, Finns and parcel lockers are a perfect match, as the reasons why they choose a delivery method align perfectly with what parcel lockers offer. They are convenient to visit while running errands, usually located near home or work and eliminate the need to wait in line. In short, parcel lockers deliver on the aspects of flexibility and effi-ciency that Finnish consumers value.
An increased demand for parcel lockers combined with Finnish consumers becoming more cost-conscious when shopping online, have resulted in a declining willingness to pay for faster deliveries and home delivery services. The share of Finns opting for paid home delivery has dropped from 54 percent in 2024 to 46 percent in 2025. Meanwhile, the interest in sustainable deliveries is growing. However, few are willing to pay for it, revealing a gap between intent and action.
