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Strong year for furniture and home furnishings

Annual growth for the furniture and home furnishings sector was estimated at 27 percent in 2021.

The development of e-commerce has been accelerated by the pandemic and continued even as restrictions were gradually eased in the fall. In addition, the active housing market has led to an increased need for furniture. In the spring of 2021, the number of homes sold increased sharply. It is likely that an increase in working from home and the fact that more time was spent at home contributed to the high number of sales.


During November, it was time for Black Week. However, sales of furniture and home furnishings were weaker than in the same period in 2020. At the same time, there were some developments on the sustainability front. Furniture giant IKEA, which has previously gone against the grain and refrained from campaigns during the period, chose to lower prices on its second-hand range in order to promote more sustainable consumption.


During the Christmas rush, demand for home furnishings was high, but some brands struggled to deliver on time. This is due to longer than usual delivery times from factories abroad. For example, several of glass manufacturer Orrefors’ products were delayed. The delays affected, among others, the retail chain Cervera, which experienced the impact of the delivery crisis on the availability of individual goods.

Source: The E-barometern annual report 2021

We help e-commerce businesses to reach their goals  

At PostNord, we continue to develop our services in line with consumer wishes. We relentlessly continue our journey towards improving our products and services to meet the needs of recipients.

If you operate in the furniture and interior design sector, engaging PostNord will enable you to spend more time on your core business. We can make your business more efficient by taking care of warehousing and transportation.

We are a logistics partner who customizes solutions for your needs, and we are capable of handling small items and large bulk products.

Download the full report (EN)