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NORWAY: E-COMMERCE IN THE NORDICS 2024 - SPRING

Second-hand shopping in Norway, spring 2024 🇳🇴

Less than a third of the Norwegians have bought second-hand online recently. However, half of the 18-29-year-olds have done so.

Have you bought used products online during the last months?

Most of the purchases consisted of clothes and footwear. Among the 50-64-year-olds, home electronics, books and media were almost as popular as clothes and footwear.

Based on your latest second-hand purchase online

What is the primary reasons you bought a used product instead of a new?

Price difference and sustainability are the most important reasons to buy second-hand. 30-49-year-olds has the highest share of people whose primary reason is sustainability: 29%

Spring 2024 Insights

Returns in Norway

A snapshot of return trends in Norway during spring 2024.

Deliveries in Norway

Insights into Norwegian delivery preferences from spring 2024.

Payments in Norway

How consumers in Norway preferred to pay in spring 2024.

Cross-border in Norway

How Norwegians shopped internationally in spring 2024.